Tag: Facebook Messenger

Leading PF Shopify Turns Customer Service into Sales for Its Merchants Using Facebook Messenger

Part of the beauty of shopping in a brick-and-mortar store is the ability to speak with a person who can help you solve a specific problem or just help you find what you’re looking for. What if you could make that personal engagement happen for your merchants’ e-commerce customers as well? By integrating with Facebook Messenger, Shopify is doing just that.

Facebook Dives Deeper Into Payments Under David Marcus, Competing As A PF, Again

The only thing separating Facebook from being a true payment facilitator is it registering as one. The social media giant today announced users of its Messenger app can now send payments from within the app to make purchases from sites who interface with the app using bots.

Facebook is working with Stripe, Braintree and PayPal, but also appears to be directly enabling acceptance of Visa, Mastercard, and American Express to make this happen, and Messenger users can store their card info in Messenger for use at checkout. This can be combined with the ability of brands being able to buy ads that take clickers into Messenger where their card info is saved. David Marcus, Facebook’s vice president of messaging and a former payments executive, has raised the Messenger user base from 700 million monthly active users to 1 billion in a year.